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May 22, 2013

Hoboken’s Mission 50 and the Interest in Coworking Sites Surging

Filed under: Hoboken,Hoboken Businesses — Tags: , , — TheBoken @ 10:50 AM

Local Hoboken Business Mission 50 is helping fill the need for coworking places as part of a national trend. Read below for details…

BEYOND TECH STARTUPS, INTEREST IN COWORKING SURGES

Shared Office Environments Attract a Diverse Workforce with the Opportunity to Collaborate and Connect

 By Greg Dell’Aquila, co-founder and president Mission 50 Workspaces Hoboken, N.J.

Fledgling tech startups and budding entrepreneurs have gravitated for years toward co-working spaces both for financial reasons and as a means to network with other like-minded individuals. Today, this work environment is breaking out of its niche, drawing a wide range of professionals in all age groups looking for an affordable, flexible place to work, grow a business, meet with clients and become part of a collaborative community.

According to DeskMag’s 3rd Annual Global Co-Working Study, the diversity of the movement is on the rise, resulting in a higher number and variety of coworking spaces. The study indicates there are now more than 2,200 co-working spaces worldwide and the number grows on a daily basis.

While coworking environments can cater to those in a certain field, many today are designed to accommodate a wide range of professionals looking to share each other’s energy and ideas. Corporations also are starting to consider coworking as a viable place for their workforce, recognizing that you don’t need to work from a cubicle to be productive.

In short, coworking today appeals to anyone who is working independently. Take for example, Mission 50 Workspaces. Technology startups have been a mainstay since our inception in 2011, but our membership today runs the gamut. Of Mission 50′s current 160 members, there’s not one target market of worker who utilizes this space.

The environment attracts business professionals, lawyers, accountants, financial specialists, interior designers, nonprofit consultants, creatives, and even mothers of young children needing space that’s conducive to writing and establishing a business. It’s all about breaking the habit of working alone. In a coworking environment, not only do you know the people working next to you, but you can achieve a synergy that wouldn’t exist elsewhere.

The range of ages found at these shared work environments is just as diverse. While the average coworker traditionally has been a 34-year-old male, that’s changing as well. Coworking has become a way of life with mass appeal. It has truly redefined how we work. Offices – as we know them today – will no longer exist.

Coworking’s affordability and flexibility is particularly paramount for Generation Y and Millennial populations, the fastest growing segment of the workforce. Theirs is a mobile world of cell phones, tablets and notebook computers; they work anywhere and collaborate with colleagues and strangers around the globe. As a result, work is a moving target, even for those employed by larger companies, where productivity and inspiration are supreme goals that transcend age, business and work hours.

Nearly three-quarters of the coworkers reported in a recent DeskMag poll they felt more productive in shared space, and 71 percent experienced a boost in their creativity. Most of this improved productivity is a byproduct of the environment. A good coworking office has the true buzz of a workspace rather than the relaxed atmosphere of a home or the distractions of a café.

As the owner of a vibrant coworking space where I also operate with my fellow members, I am not surprised; I feel that same “rush” of excitement, every day.
Mission

About Mission 50 and Greg Dell’Aquila: 

Greg Dell’Aquila is the co-founder and president of Mission 50 Workspaces, a premier coworking space in Northern New Jersey. He has deep experience in commercial and residential real estate, having served as president of the JDA Group LLC and its privately-held companies – JDA Development and Planning LLC, JDA Construction LLC and JDA Management LLC for many years.

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May 15, 2013

Skinny Chef Super Food Sauce Launch with Free Samples and Appetizers at aaRaa in Hoboken May 25th 1-7pm

Skinny Chef Hoboken at Aara 5-25-2013

The Skinny Chef  Jennifer Iserloh will be at Hoboken boutique aaRaa May 25th from 1-7pm to celebrate the launch of her new Skinny Chef Superfood Sauces. They are all-natural, gluten free, low in calories and fat and bursting with flavor.

Aaraa is located at 408 6th Street in Hoboken, NJ. The event will have free appetizers, Sauce samples and cocktails. Participants will also get a 15% discount on items not already on sale. There will also be a drawing for a free gift basket and tarot card reading with Jeannine Mercurio, MS. Ed.

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May 14, 2013

Hoboken Events Committee Plans “The Cauldron” Roman Numeral Sculpture as Superbowl XLVIII Attraction with New York City Views

The Hoboken Events Committee for the next Superbowl that will be hosted at Met Life Stadium in 2014 lead by Hoboken resident Scott Katz held a meeting last night at his home at Bloomfield Street for the members of the committee.

Last night  Bill LaRosa, Head of the Huddle Country Huddle Zone for the NY/NJ Host Committee attended this meeting and addressed Committee, filling everyone in on the Super Bowl initiative from the Official perspective. Mayor Dawn Zimmer and Freeholder Anthony Romano was also in attendance along with about 50 committee members.

Scott Katz explained the role of the commitee in his email to members before the meeting:

“Since our formation, the Hoboken Events Committee has been working a bit more independently of the Official NY/NJ Host Committee than any other city in New Jersey. The reasons for that were pragmatic, but given our results thus far it was seemingly a chance worth taking.  Our group now has serious credibility and there will be strength in numbers, so I need everybody to show up so he can see first-hand what we have worked so hard to create.

And that segues into what, we, the Hoboken Events Committee, will now need to create—“The Cauldron.”

We have been given permission by the NFL for use of the Roman Numerals to create an iconic “XLVIII,” with the NYC skyline serving as the backdrop. This is a game changer. This is our centerpiece. When I said, “If we build it, they will come,” I meant it. So now we can build it.

What we will be building is an attraction, something that people are going to come seek out. Other cities in NJ will have events—some better than others, some just for the sake of doing something. What we are creating is an attraction, something that is going to make Super Bowl visitors feel a NEED to come to Hoboken Of course there is still a lot of work to be done in order tocreate the cauldron, and eventually Super Bowl Square…”

So the question is, if you build it will they come? TheBoken.com thinks yes. It could be a very big draw for sports  fans to visit Hoboken for a most unique photo op with NYC views.  There are some pretty cool events planned as well but this attraction when built could really be a big boost to Hoboken’s businesses if it is well executed.

Hoboken Events Commitee Superbowl XLVIII The Cauldron

“The Cauldron” – Concept art provided by Jan Tompkins

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May 13, 2013

Mommies 24/7 triples number of city sites in New Jersey

Filed under: Hoboken,Hoboken Businesses — Tags: , , — TheBoken @ 2:15 PM

Mommies 24/7 may have started in Hoboken, but much like this editor’s waistline it keeps expanding to many other cities in New Jersey…..

Mommies 24/7 triples number of city sites in New Jersey

Mommies 24-7 Hoboken Website May 2013Mommies 24/7, the online community that has reached thousands of moms in just four New Jersey towns, is expanding to meet moms throughout the region. The original sites in Hoboken, Summit, Montclair and Nutley have added neighboring towns across Hudson, Union, Essex, and Morris Counties.

The sites connect moms online and in real life with playdates, family fun nights, expectant mother socials and exciting nights out for moms. The sites publish original content, list local businesses and events, and review trusted service providers. Moms can create free profiles to meet and share tips whether they’re raising newborns, teenagers or anything in between.

Mommies 24/7 founder Sarah Himmelbaum said that after launching the flagship site in Hoboken last February, she kept meeting moms from surrounding towns. “Moms were coming to our events from Jersey City, Edgewater and beyond,” she said. “We realized we have to expand and meet the demand for the community and networking that Mommies 24/7 provides.”

New Jersey moms can visit the main Mommies 24/7 website and choose their home city. The new cities include Berkeley Heights, Bloomfield, Chatham, Glen Ridge, Jersey City, Madison, Millburn, New Providence, Short Hills, Verona, and West Orange and others.

Stacey Chaleff, who launched the Summit site last December, said she’s excited to expand. “We’ve had such a warm welcome in Summit and have met many great moms and local businesses that it felt natural to broaden the scope,” she said. “We moms are all in this together; we all go through the same highs and lows, and there’s just no better way to share them then through Mommies 24/7. Mommies are Mommies no matter what zip code you live in!”

Himmelbaum said she’s always eager to meet moms who want to launch Mommies 24/7 sites in new towns, whether in New Jersey or anywhere in the United States. Moms who are interested in starting a new career owning and editing a site should contact her at sarah@mommies247.com.

In the meantime, visit www.mommies247.com, get a free profile, and begin meeting, mixing, sharing and dishing with all the moms in your town!

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May 5, 2013

Hoboken Based Inflexion Interactive Digital Marketing Agency Wins Prestigious Webby Award

Filed under: Hoboken,Hoboken Businesses — Tags: , , , , — TheBoken @ 2:00 PM

Another Hoboken based firm is recognized for their online design work, namely Inflexion…

Inflexion Interactive, a New Jersey-Based Digital Marketing Agency Wins Prestigious Webby Award

The 17th Annual Webby Awards recognizes Inflexion Interactive alongside BostonGlobe.com and JetBlue.com

as an Official Honoree Visual Design-Function for their groundbreaking work designing and developing the DAngelicoGuitars.com website.

“To be recognized for both visual design and the latest in usability affirms our dedication to creating sites that both look outstanding and function well in our mobile-driven world.”

- Scott Delea, Managing Partner, Inflexion Interactive

Webby Award 2013 Inflexion HobokenDigital marketing agency Inflexion Interactive announced earlier this week  that their website design for DAngelicoGuitars.com is an Official Honoree in the Visual Design-Function category of the 17th Annual Webby Awards.

Hailed as the “Internet’s highest honor” by The New York Times, The Webby Awards, presented by the International Academy of Digital Arts and Sciences (IADAS), is the leading international award honoring excellence on the Internet. The IADAS, which nominates and selects The Webby Award Winners, is comprised of web industry experts, including media mogul Arianna Huffington, Skype CEO Tony Bates, Mozilla CEO and Chair Mitchell Baker, Instagram co-founder Kevin Systrom, mobile-phone inventor Martin Cooper, and StumbleUpon founder Garrett Camp.

“This Webby Awards Official Honoree designation acknowledges talent in design and functionality,” says Scott Delea, Managing Partner of Inflexion Interactive. “To be recognized for both visual design and the latest in usability affirms our dedication to creating sites that both look outstanding and function well in our mobile-driven world.”

D’Angelico Guitars, the Edison, NJ-based maker of handcrafted archtop guitars for some of the world’s best musicians, shares this Official Honoree recognition with BostonGlobe.com, a website that’s earned critical acclaim for its responsive design, and JetBlue.com, a website that’s produced a clean, simple and smart booking system.

“Both distributors and customers have told me how much they enjoy the website,” says Brenden Cohen, CEO of D’Angelico Guitars. “It’s allowed us to expand our brand online with four classic archtop reissues, including the Limited Edition USA Masterbuilt Series.”

The website design included Parallax-style scrolling to let visitors move effortlessly through the on-screen content. HTML5, AJAX and JavaScript techniques were used to build the most adaptive website possible. A mobile version has been launched, as well.

“Honorees like Inflexion Interactive are setting the standard for innovation and creativity on the Internet,” said David-Michel Davies, Executive Director of The Webby Awards. “It is an incredible achievement to be selected among the best from the 11,000 entries we received this year.”

About Inflexion Interactive:

Inflexion Interactive is a full-service digital marketing agency that delivers award-winning solutions to mid-sized and Fortune 1000 companies. Their design and development specialists plan, execute and manage a complete suite of services including website design, development, mobile, search, email and social media marketing. They are a trusted marketing partner that works strategically and efficiently. The company is headquartered in Hoboken, NJ with clients located nationally.

For more information, please visit http://www.InflexionInteractive.com or call 1-888-399-1772.

About D’Aneglico Guitars:

Since 1932 when John D’Angelico began making musical instruments at 40 Kenmare Street in NYC, D’Angelico Guitars has become a top source for archtop guitars. The company recently rebranded with an American-made line of archtop guitars to honor the original handcrafted instruments. The website is a part of their 2013 brand expansion.

About the Webby Awards:

Hailed as the “Internet’s highest honor” by the New York Times, The Webby Awards is the leading international award honoring excellence on the Internet, including Websites, interactive advertising & media, online film & video, and mobile & apps. Established in 1996, the 17th Annual Webby Awards received 11,000 entries from all 50 states and over 60 countries worldwide. The Webby Awards is presented by The International Academy of Digital Arts and Sciences. Sponsors and Partners of The Webby Awards include: Internet Explorer, Google+, Quancast, Yext, Vitamin T, PricewaterhouseCoopers, Mashable, The Occasional and Business Insider.

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May 4, 2013

Washington Street Shuffle – Bwè Cafe Coffee Shop is opening in Hoboken Monday, May 6th!

 Bwè Cafe is a new Hoboken coffee shop with a social twist and it  is opening in Hoboken Monday, May 6th! Here is an opening announcement from their marketing director…
Bwe Cafe Grand Opening in Hoboken 5-6-2013“Coffee— grounded.”
The exciting story about Hoboken’s new coffee shop!
Welcome to bwè kafe, Hoboken’s new coffee shop and living room! Dedicated to serving top quality and earth conscious coffee through exciting brewing methods – as well as specialty teas, drinks and healthy foods - bwè kafe is an open and warm setting for stories to be told, creativity to flow and cultures to meet. Started by a group of Hoboken residents (and supported by their friends near and far) in 2013, the story of bwè kafe began in 2010. When the earthquake in Haiti hit, Hoboken resident Maryanne Fike, and a few friends, knew that they had to do something. Using their social media network they were able to gather a team of doctors and like-minded individuals who also saw the value in aiding in the aftermath of this terrible tragedy. The fact that no civilian planes were allowed in the country didn’t hold them back. Instead, they flew to the Dominican Republic and rented a bus to take them over the border, and in less than 10 days after the earthquake, they were in Port au Prince, providing emergency medical care, and temporary housing to anyone they could.
Through this experience, Maryanne co-founded Love for Haiti / the Ark Project, a 501c3 organization whose purpose is to assist the children and youth of Haiti to have a promising future. Maryanne has been back to Haiti more than 15 times since her initial visit, and through Love for Haiti, has sponsored youth by funding their higher education aspirations and assisting with teacher training and an art program at several elementary and high schools in Port au Prince. In an effort to sustain these efforts she recognized the opportunity to open a cafe, offering Haitian coffee, and have a portion of the proceeds go towards these projects!
Maryanne shared this idea with her daughter, Dale Ryan, and her son, Evan Ryan, her soon to be son-in-law, Tatsuaki Mori, and family friends; Kafele Boothe, Akiko Masuda, Judy Rector (co-founder of Love for Haiti), – who all immediately signed on. Together this team set-out to provide Hoboken with the best coffee whilst helping to provide Haitian youth with the opportunity of higher education!
Through Love for Haiti’s frequented trips to the island, it was apparent that, in addition to a limited access to education, the people of Haiti were also facing a deficiency of safe drinking water. For this reason bwè kafe decided to have a portion of their proceeds also go to Coffee for Water, founded by Jahan Tavangar of Philadelphia.  This social enterprise company provides water filtration services in Haiti, supplying the people there with access to safe drinking water.
Keeping true to their commitment to Haiti and their commitment to providing Hoboken with quality coffee, bwè kafe teamed up with La Colombe. La Colombe is a top quality, world renowned, roaster based out of Philadelphia who sources its coffee from all ends of the Earth – including Haiti – using direct trade practices. For this reason, La Colombe is the exclusive roaster for all coffee sold at bwè kafe. By funding college education through Love for Haiti, supporting Coffee for Water, and serving delicious La Colombe roasted coffee, each cup sold at bwè kafe goes to helping Haitian youth get the education they deserve, supplying the Haitian population with clean drinking water, and benefiting Haitian farmers! This project is one that was born out of love, developed out of love, and will continue with love as its driving force. Love for Haiti, Love for Hoboken, and Love for Coffee is what gave birth to bwè kafe and are what will keep bwè kafe going for the days, months, and years ahead!

Bwé Cafe Hoboken

Address: 1002 Washington Street Hoboken, New Jersey 07030
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May 2, 2013

Mission 50 in Hoboken Home to Female Tech Startups Mommies 247 and Jumblzar

Filed under: Hoboken,Hoboken Businesses — Tags: , , — TheBoken @ 2:55 PM

Here are the latest group of entrepreneurs to find a home in Hoboken business location Mission 50….

Female Tech Entrepreneurs Find Inspiration at Mission 50 Workspaces in Hoboken, N.J.
Founders of Startups Mommies 247 and Jumblzar are Members of This Coworking Space

Mission 50 Hoboken

Working from home while forming and running successful startup tech companies was challenging and often frustrating for female entrepreneurs Sarah Himmelbaum and Christine Curatolo. Membership at Mission 50 Workspaces in Hoboken, N.J. has given both women the ability to accomplish great work and forge significant business relationships in a vibrant coworking environment.

“Women are severely underrepresented when it comes to founding tech companies,” said Greg Dell’Aquila, president of Mission 50. “At Mission 50, we are proud to provide a supportive platform in which Sarah, Christine and many other female entrepreneurs can build their businesses.”

NJ Tech Gals Mission 50Himmelbaum is the founder of Mommies 247, a social networking organization for mothers, which she originally established in Hoboken. The online community provides members with a one-stop destination to socialize, interact, and share parenting information and advice. Since its inception last year, Hoboken Mommies 247 has grown to include more than 5,000 members. Mommies 247 has expanded into Summit, Nutley and Montclair, with additional online communities anticipated by the end of the year.

When she began this venture, Himmelbaum – the mother of an active toddler – was unable to afford the cost of leasing traditional office space. She became a member of Mission 50 in January. “There came a point when my company was growing and I had to figure out a way to grow with it,” she said. “In terms of day-to-day productivity, Mission 50 has been a game changer. When you work from home, as focused as you may be, there are many distractions. It became increasingly difficult to split ‘mommy duties’ with managing a successful company. Mission 50 has given me an office space that is professional and productive, but on my own terms.”

Curatolo, founder of Jumblzar, has been a Mission 50 member since December 2012. Jumblzar is an invitation-only online marketplace where moms can buy and sell used/like-new baby, child and maternity items with other moms. The site recently launched in three cities: Charlotte, N.C., Cornelius, N.C. and Richmond, Va., with plans to expand to Hoboken, N.J. in the coming weeks.

“Mission 50 offers a real sense of community, which has been one of the biggest benefits to my membership,” said Curatolo. “Working from home was great on certain days, but my productivity has gone up ten-fold since I started working here. People with many different backgrounds and skill sets work at Mission 50, and the ability to form relationships, ask questions and get advice from those around me has been invaluable to getting my business off the ground.”

Located in the penthouse of the multi-tenanted, 80,000-square-foot Hoboken Business Center, Mission 50 is a shared work environment for independent professionals, entrepreneurs and small businesses that fosters productivity and collaboration. Members are provided with daily to monthly leasing options and a choice of private and shared workspaces. Amenities include laptop-ready desks with Internet connectivity; virtual mailing addresses; print, copy, scan and fax capabilities; and three soundproof phone booths. The conference room accommodates up to eight people and is equipped with the latest projector technology.

In Mission 50′s dynamic environment, Himmelbaum and Curatolo quickly connected with each other and many more like-minded professionals such as Marcel Fahle, who became Jumblzar’s technical co-founder. While at Mission 50, Himmelbaum and Curatolo co-founded NJ Tech Gals, a support group for women working in the technology industry. NJ Tech Gals is a subgroup of the NJ Tech Meetup, the state’s largest tech community, whose founder is also a Mission 50 member.

“NJ Tech Gals literally was born from our memberships at Mission 50. There’s a lot of good that can come out of surrounding yourself with other creative individuals,” said Himmelbaum.

 

 

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April 15, 2013

McDonald’s in Hoboken Re-opens with a New Modern Look

McDonalds Re-Opens in Hoboken

McDonald’s in Hoboken after completing an extensive renovation and modernizing both inside and out did a soft opening this weekend. Located at the corner of 3rd and Washington, this hub of a fast food and good Wi-Fi connection actually does have a few healthy items on the menu but does anyone honestly go to McDonald’s to eat a salad? Their official Grand Opening will run the week or April 22- April 28. May McDonalds super size its profits without super sizing their patrons.

McDonald's Grand Re-opening in Hoboken

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Moving Into or Out of Hoboken? – Save 5% Instant Cash Back with Unpakt

Filed under: Hoboken,Hoboken Businesses,Movers — Tags: , , , , — TheBoken @ 3:30 PM

As wonderful as Hoboken is to live in, it is still quite the transient community where people change jobs a careers as well as move to the suburbs once their children grow older. As such it can help of you can minimize moving costs a bit.Unpakt Logo

The website Unpakt lets you find reputable movers, compare exact prices and book online – instantly. Think of it like Kayak or Expedia for trustworthy moving companies. Named one of The Next Web’s Top 10 Apps for Home and Work, Unpakt streamlines the entire “booking a mover” process to under an hour and features over 25 of the best moving companies in the NJ/NY area.

Receive 5% instant cash back on your next move! Enter promo code: UNPAKT5 on www.Unpakt.com when booking and save. Move must be booked by 7/31/13.

Please use this URL when linking to Unpakt (to give Theboken.com credit for promo): Link to Deal

Unpakt Moving Coupon Hoboken Use by 7-31-2013

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Hoboken Startup A Brighter Mile to Help Parents with Childcare Decisions

A Brighter Mile (www.abrightermile.com) is an online community that connects local families with educators who babysit, tutor and coach. They are a small business looking to help the Hoboken community by creating jobs and providing local families with the highest-quality childcare available.

Some quick facts about the company are:

  • They currently have 30 educators listed on the website and are growing rapidly.
  • All listed educators live or work in Hoboken.
  • Founded by a special education teacher and a large contingency of our teachers have special education backgrounds.
  • Strong advocate for anti-bullying and children with special needs.
  • Monthly ($30), Half-Year ($120) and Yearly ($200) memberships
  • Listed on Hoboken Mommies and Hoboken Special Needs Parent Group websites.

Below is a business launch press release detailing the company….

A Brighter Mile Hoboken

HOBOKEN START-UP PROVIDES ONLINE COMMUNITY FOR LOCAL

FAMILIES LOOKING TO MAKE EDUCATED CHILDCARE DECISIONS

After a year of behind-the-scenes work, Hoboken resident Allison Bartels unveiled her solution for families seeking reliable childcare services. On Monday, April 1st, A Brighter Mile (www.abrightermile.com) went live as Hoboken’s new one-stop-shop connecting local families with educators who offer babysitting, tutoring and coaching services.

Unlike other babysitting sites and agencies, A Brighter Mile childcare providers must be licensed to work within a state school system. Listed childcare providers are local teachers, school psychologists, social workers, speech therapists, and occupational therapists – all professionals who work with children on a daily basis.

To simplify how parents connect with educators, the site allows users to conduct searches based on qualifications such as education level, special education background, and CPR/Epi-Pen certifications, to name a few. All educators have detailed profiles listing areas of expertise and availability to help families find the best and most suitable care for their children.

In addition to its online community, A Brighter Mile will be active within the Hoboken community. On May 5th, A Brighter Mile will have a booth at the Hoboken Arts & Music Festival. On May 15th, President and Founder, Allison Bartels, will be speaking at the Hoboken Mommies – Mommy Lunch. Over the course of the summer, other events will include CPR classes hosted by FDNY paramedics, child outings to Hoboken’s Movies Under the Stars, and parent seminars on Harassment, Intimidation and Bullying (HIB).

While A Brighter Mile is currently focused on serving the Hoboken community, it is expanding its reach throughout the New York Metro Area by allowing educators to indicate their willingness to travel nearby. Prior to joining, families from surrounding areas are encouraged to preview listed educators to determine if there is one who meets their needs.

A Brighter Mile offers monthly ($30), half-year ($120) and yearly ($200) memberships. However, now through April 18th, the site is offering a 25% discount on all initial rates to promote their launch.

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